Standing on a specially constructed tee and under floodlights, Alexander Levy played his shot to the 156-yard par-3 hole to the backdrop of oohs from the crowd and with pyrotechnics going off around him.It was golf, but not as we know it.This was the Hero Challenge: an eight-man, one-hole knockout event played as a precursor to the British Masters tournament.It was the latest innovative event conceived by European Tour chief executive Keith Pelley, who wants to bring more entertainment to a sport that is seeing playing numbers dwindle.About 2,200 spectators watched eight European Tour professionals contest the shootout under lights on Tuesday night. Levy, of France, beat Alex Noren in the final, collecting a first prize of 10,000 pounds ($12,200) that will go to a charity.Lee Westwood, who is playing in the British Masters starting at The Grove on Thursday, said he would be in favor of expanding the exhibition to a full event.Definitely, Westwood said. Normally people are off work at night, so thats one good reason to have it. Ive played night golf. Ive played with the glow-in-the-dark golf balls. Its great fun. You can see it a lot easier.Its something that golf needs to do, Westwood added. It needs to jazz itself up a little bit. I read stuff on the game and people do get a bit bored with 72-hole tournaments week-in, week-out. We need to find new ways of attracting people to the game.Pelley is trying his best.Last month, the European Tour said a new tournament will be played in Perth, Australia, next year that will combine stroke play for three rounds and match play over six holes on the final day.The World Super 6 Perth tournament, to be played at Lake Karrinyup Country Club from Feb. 16-19, will have a 36-hole cut as in regular tournaments before the top 24 players after the third round advance to a match-play component. It includes unique features such as a 90-meter (100-yard) knockout hole if matches are tied after six holes.The tour described it as a revolutionary tournament designed to retain the traditions of the game whilst appealing to a broader market.Cricket has Twenty 20 as its shorter format. Rugby has sevens. Now golf -- a time-consuming sport -- is looking at shorter forms of the game.Westwood understands the need to branch out.You need to challenge the kids that are coming along that are thinking of maybe taking up football or rugby or cricket, the Englishman said, and give them golf as an option.Andy Sullivan, Westwoods Ryder Cup teammate, took part in the Hero Challenge and called it a fantastic way to showcase the characters we have on the European Tour.(It) shows that golf is not an old mans game, Sullivan said Wednesday, and it is actually fun to play golf.Pelley, who is from Canada, has been looking to broaden the appeal of the European game since taking over from George OGrady as the tours CEO last year. Among his other priorities has been speeding up the pace of play, with his aim to shave 15 minutes off an 18-hole round. Nike Schuhe Neu Damen . Halifax beat the Saint John Sea Dogs 7-5 on the strength of two goals apiece from Nikolaj Ehlers, Matt Murphy and Brent Andrews. Jonathan Drouin also scored and had three assists while Zachary Fucale made 17 saves for the Mooseheads (16-8-0), who led 6-1 after two periods. Nike Air Max Classic BW Herren . Pedro scored from a pass by Lionel Messi in the 33rd minute and added two more goals in the 47th and 72nd after Valdes saved his second penalty in four days following his stop in Wednesdays 4-0 over Ajax in the Champions League. http://www.schuhenikeschweiz.com/air-max-90-schweiz-gunstig/air-max-90-essential.html . "Four now," Carl Gunnarsson told the Leaf Report proudly following a 5-2 victory over New York on Tuesday night, the clubs fifth straight at home. Nike Air Max 90 Damen Rosa . The phone hearing is scheduled for 4:30pm et/1:30pm pt. Winchester, who was not penalized for the hit, appeared to make contact with Kellys head early in the first period of Thursdays game in Boston. Nike Air Max 90 EZ Weiß . The Hall of Fame defenceman told Landsberg that he believes fighting still has a place in todays game, but thinks staged fighting needs be outlawed. The anticipated showdown between Huntsville and Downbytheseaside emerged in the stretch of the $600,000 Breeders Crown 2-Year-Old Colt Pace, and Huntsville proved better, putting away Downbytheseasides bid and kicking away to win in 1:49 1/5, a new track record and just a fifth of a second off the world record that he co-holds.Boogie Shuffle (Scott Zeron) got to the lead early and cut the opening quarter in 26-3/5, but Downbytheseaside (David Miller) and Huntsville (Tim Tetrick) had both overhauled him on the way to the 54-1/5 half. Huntsville went on to reach three-quarters in 1:22, turning away a first-over attempt by Filibuster Hanover (Brett Miller) and setting the stage for the stretch clash.Downbytheseaside angled out before the eighth pole and looked to have pace, but Tetrick called on Huntsville for his best, and the colt responded, fending off Downbytheseaside and then pulling clear to win by about two lengths. Miso Fast (Matt Kakaley) was up for third, followed by Normandy Beach (Corey Callahan) and Boogie Shuffle.Around the last turn I said well well separate the men from the boys, and he was the man, said winning trainer, co-owner, and breeder Ray Schnittker. Thats why we race, to see whos going to win.Huntsville, a colt by Somebeachsomewhere, is owned by Schnittker, Charles Iannazzo, Ted Gewertz, and Steven Arnold.dddddddddddd. Schnittker and Iannazzo also bred Huntsville, who now has seven wins from ten starts and earnings of $603,234. Hes the fourth foal out of the Western Hanover mare Wild West Show, making him a full brother to Stevensville ($429,989) and Cowboy Terrier ($336,365). The 4-5 choice, Huntsville paid $3.60 to win.Schnittker indicated that Huntsville will be heading to Canada to race in the Governors Cup at Woodbine, and that will be his final engagement of the season.He showed how good he is, added Tetrick in speaking with Ken Weingartner from Harness Racing Communications. He made a really bold move down the backside. I didnt know if Dave was going to let me go, or how far he was going to string me out, but he showed how tough he is. At the top of the lane he fought hard and opened up down by the wire. I was really impressed with his effort.Hes done nothing wrong. The couple times hes gotten beat, he was second. Hes never gone a bad race yet. Hes really matured into a good horse. I really thought he had enough speed the first time I sat behind him. 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