NEW ORLEANS - The New Orleans Pelicans and Louisiana-based Smoothie King have reached a 10-year agreement to rename the New Orleans Arena as the Smoothie King Center. Pelicans President Dennis Lauscha said such a deal had been a "gigantic" piece of owner Tom Bensons business plan since he bought the long-struggling small-market franchise from the NBA in the spring of 2012. "Finding a naming rights partner was key to the long-term financial viability of this franchise in this market," Lauscha said. Benson, who has owned the Saints since 1985, purchased citys NBA franchise — formerly called the Hornets — for $338 million and has consolidated the headquarters and many of the business operations of both clubs. The hope was that with the two franchises sharing resources and cross-promoting one another, the region could better support two major professional sports teams. Officials with both the club and Smoothie King declined to release financial terms of the deal, which also gives Smoothie King an option for a 10-year extension. Smoothie King owner Wan Kim said sponsoring an NBA arena in New Orleans helps his company demonstrate its commitment to the community where it is based while promoting its brand globally. Smoothie King, founded in suburban New Orleans in 1973, has 674 locations in 31 states and in Asia, and is looking to expand both nationally and overseas, Smoothie King President Tom OKeefe said. Of 30 NBA cities, 21 currently have Smoothie King franchises, he said. The arena is officially being renamed on Thursday, in time for next weeks NBA All-Star festivities in New Orleans. Kim, a native of South Korea who attended college and business school in the United States, bought the company in July 2012. He said he initially considered moving its headquarters to Atlanta or Dallas. "I started to realize a lot of people who live in New Orleans, for them, its very difficult to leave the city," Kim said. "Its a very different city. Its very unique, culturally, and I did start to see why people didnt want to move. "At the same time, I did feel our root is here and I shouldnt give up on that," Kim said. "Not only did we decide not to move out, but we are pretty much telling you (with the naming rights deal) that our group is here and we are sticking with it." As part of the agreement, Smoothie King will be airing commercials during Pelicans broadcasts, as well as sponsoring pregame and postgame segments. The companys smoothies will also be available at concession stands around the arena. Team officials said there were "two or three" other candidates for a naming rights deal, but that Smoothie Kings interests seemed most aligned with the Bensons goals of promoting the business climate in his home state. "Theres no more perfect story to say how businesses can root themselves in New Orleans and grow," said Rita Benson LeBlanc, Bensons granddaughter and a part owner of the Pelicans and Saints. She added that the agreement is "a testament to how New Orleans has recovered (from Hurricane Katrina) and how Louisiana is redefining itself as an economic development engine." The deal might have been completed before this season began, but because Smoothie King products contain nutritional supplements, NBA rules required that all of the companys products be tested to ensure there were no banned substances. LeBlanc said that process took about eight months. "We couldnt have any question as to what are the contents of the products that Smoothie King actually offers," LeBlanc said. James Washington Jersey .com) - Guess whos back, back again? Josh Gordons back, tell a friend. Chukwuma Okorafor Jersey . Hattestad managed to avoid the carnage midway through the mens final, as a crash took out three skiers, essentially leaving two men vying for gold. The Norwegian posted a time of 3:38.39, outlasting Swedens Teodor Peterson, who took silver with a time of 3:39. http://www.shoptheofficialsteelers.us/st...rsey-authentic/. The Goldeyes (10-7) lost 4-1 to the Saltdogs (8-9) Sunday afternoon before 5,834 sizzling fans at Shaw Park. The loss drops Winnipegs record to 3-4 during this past weeks seven-game homestand. Terrell Edmunds Jersey . After losing Brett Cecil to groin tightness on Friday, the Blue Jays watched as R. James Washington Steelers Jersey . The No. 23 seed at the first Grand Slam event of the tennis season has worked out all the details, from his training regime right down to where hes going to eat dinner.Kansas City, MO (SportsNetwork.com) - The San Francico Giants captured their third World Series title in five years, hanging on for a 3-2 win over the Kansas City Royals in Game 7 on Wednesday night. Giants ace Madison Bumgarner, after winning Games 1 and 5, earned a five-inning save while pitching on just two days rest and was named series MVP. Pablo Sandoval reached base four times, scoring the go-ahead run on Michael Morses siingle in the fourth inning.dddddddddddd The Royals, trying to win a World Series title for the first time in 29 years, had the winning run at third base with two outs in the bottom of the ninth inning after Giants center fielder Gregor Blanco misplayed Alex Gordons single for a two-base error. But Bumgarner got Salvador Perez to pop up into foul territory to end the game, with Sandoval making the catch near third base. Cheap NFL Jerseys Throwback Cheap Jerseys Discount NFL Jerseys Wholesale Authentic Jerseys Cheap NFL Jerseys China Discount Jerseys Wholesale Stitched Jerseys ' ' '